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Michael J. Arlen discusses his book "Thirty Seconds"
May. 28, 1980 Michael J. Arlen discusses his book Thirty Seconds, published in 1980. He goes on to discuss the advertising agencies and the work that goes into a television commercial. Rebroadcast.*Please note: some sections have been edited out from the original recording due to copyright considerations
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Marya Mannes discusses book "But Will It Sell?" ; part 1
Dec. 1, 1964 Marya Mannes talks about her book But Will It Sell?, published in 1964. Mannes talks about American life and consumerism.